In digital marketing, we’re always aiming to encourage as much engagement as possible through various social media channels on behalf of our clients. But, as with any industry, times and techniques change. And when they do, we’re always ready to adapt. You can imagine our excitement when social media giant Instagram announced a new feature... read more
If you’re a small business owner who also happens to be handling your company’s social media accounts, then you’re well aware of how tough it can be to juggle both responsibilities. Now imagine you’re dealing with a social media crisis. A customer isn’t happy with your product and is taking to Facebook, Twitter, or Instagram... read more
In a previous piece, we went over three content marketing tips that, when done right, will help you easily generate sales leads in 2019. We figured that we had a little more to tell, so we’ll be going over three more! Although we’re already in March, it’s never too late to change your ways if... read more
If you found that your content marketing efforts yielded little to no results in 2018, then now is the time to make a change. Although we’re already a month into the new year, it’s never too late to step back and create a plan of action to make your content marketing outlook a great one.... read more
As we near the holidays, you’re going to see people shopping everywhere around town. As a small- or medium-sized business owner, you might be wondering, “How can I attract customers like these other shops?” We believe that the best strategy to take is to reach out to your audience through your website and social media... read more
Web Design can be a tricky game to master. Many people think it’s just a matter of throwing together a few elements, but so much more thought goes into it than that. Here at Imagine It Studios, our web design process is simple, to-the-point and, most importantly, beneficial to our clients. Clear Optimization to Generate... read more
Perlis Wellness Center is an upscale medical spa in Chicago that was in dire need of a website that perfectly highlighted and reflected their incredible reputation. There also had to be an emphasis on appealing the new style to the company’s sophisticated clientele. Creating a website that reflected who they are was the center’s primary concern... read more
With digital marketing constantly evolving, it can be tough deciding how to best go about adopting new ways to help your business keep up with competitors. One method that’s proven to work is either creating or updating your website. Web development is just one of the many important steps in a successful digital marketing campaign,... read more
It seems like everyone is on social media these days! Whether it’s Facebook, Instagram or Twitter, different people have been engulfed in other people’s lives, comments and keeping up-to-date on the latest and greatest of new things. That’s why it’s crucial for businesses to stand out amongst the masses. But how should you do it?... read more
Explore McAllen can best be described by McAllen’s Retail and Business Development Director, Rebecca M. Olaguibel. “Explore McAllen is the best way to keep up with all of the fun and excitement happening in the city.” As you can imagine, a city that’s always on-the-go will surely have a spurring nightlife, concerts, community events and... read more
It’s no surprise that social media giant Facebook has surpassed most broadcasting media companies with its two billion active users. According to a study conducted by MSNBC, 45% of American adults get their news exclusively from Facebook. As a result, the Federal Communications Commission (FCC) is going back and forth on the idea of possibly... read more
There are many elements that go into digital marketing, such as web design, social media marketing, search engine optimization (SEO) and content marketing. The content that makes up your website and social media posts is imperative since it determines your business's credibility. It’s very important to hand your company’s content responsibility to someone who can... read more
Solorio, Inc. and the many members of our talented team are familiar with what goes into creating a work of art. The company’s owner, Simon Solorio, is an expert at blueprints and design, so he knows what it takes to make a structure look amazing. In the last few years alone, his company has received... read more
At Imagine It Studios, we take social media very seriously. Almost too serious, you can say. Obviously, the more creative you are with your posts, the higher the chances of gaining followers, shares and likes. We’ve found that it really helps to create unique strategies and photo styles for each client. This way, it’s sure... read more
Avalon Spa & Salon has been dedicated to helping clients feel and look beautiful while taking them into the realm of relaxation. We felt it was important to upgrade their website with a more contemporary look that perfectly translated this philosophy. Although it was a long effort that required the work of so many members... read more
In August of 2016, the world was introduced to Instagram Stories, a feature that allowed adding stickers and filters to photos and videos before disappearing after 24 hours. Yes, this sounds very much like what Snapchat does, however, Snapchat can be abrasive and raw, which is fine if you’re sharing content with friends and family.... read more
Snapchat’s features are no strangers to being targeted by Facebook and Instagram. Last year alone, the two released their own versions of a story feature mimicking the already-successful “Snapchat Stories”. Just in case you aren’t aware of what’s been happening over the past few years on social media, here’s a brief overview of what we’re... read more
Putting your blue or red views aside, the United States has been steadily transforming into the land of red, white and green. North American marijuana sales totaled $6.7 billion in 2016, and in 2017, Colorado’s sales held steadily, topping $100 million for the eighth consecutive month. With nine states already making it legal to light... read more
Imagine sitting at your favorite restaurant, eating an unforgettable meal and soaking in all of its deliciousness. The flavors, ambience and personal connection you have with your favorite place to eat is something that can be hard to translate into a website. At Imagine It Studios, we knew that Delia’s Tamales had placed a big... read more
Facebook's latest mobile Messenger update has users amped that the social media giant is catching up with other similar apps. Snapchat stood its ground when denying the sell off of their app to Facebook, and what did Facebook do? Challenged it. Back in August, Instagram introduced "Instagram Stories", which shared a striking similarity to Snapchat.... read more
Anyone in the digital marketing arena understands that a key and crucial strategy is keeping up with the changes of an ever-evolving industry. For example, SEO is always evolving and one way to beat or catch up with the competition is to evolve with it. Below are some upcoming trends that are sure to grow... read more
Social media is a black hole of businesses, entertainment and news outlets reaching for our attention at all times. This endless tug of war for likes, retweets, shares and follows can seem daunting to any new business owner. Set your worries aside because we’ve put together five important tips that can help businesses garner likes,... read more
In early July, Pokémon Go took the country by storm. A simple mobile game where the goal is to walk about and catch various types of Pokémon? It was guaranteed to be a success considering the game is part of one of the largest and most profitable entertainment franchises in history. If you want to... read more
A recent news topic has made headway in the tech world regarding a very popular workout device - Fitbit - that is allegedly misleading consumers into thinking they are getting a better workout than believed. The news has created quite the debate over the accuracy of tech gadgets in workouts. Several national media outlets, including... read more
Knocking on wood and carrying a rabbit’s foot. These are just two of the superstitions we’ve heard for having good luck. Whether you find them senseless or silly, millions believe in them. For even the most experienced marketing company, superstitions can also be believed, and when the worst happens, it’s blamed on bad luck. Instead... read more
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