Grow Your Brand’s Authority with Digital Marketing McAllen

Imagine It Studios - Digital marketing McAllen understands brand authority isn’t simply about being noticed – it’s about being the public’s go-to option whenever they require what you provide. Whether people need services, food, or anything in between, your company should nurture enough authority to be the first thing people think about. But how do... read more


Grow Your Brand: Leveraging Digital Marketing McAllen Businesses

Imagine It Studios- Marketing McAllen understands brand authority isn’t simply about being noticed – it’s about being the public’s go-to option whenever they require what you provide. Whether folks need services, food, or anything in between, your company should nurture enough authority to be the first thing people think about. But how do you build... read more


Digital Marketing in McAllen: Driving Email Conversion

What makes a good email campaign? Is it the eye-catching subject lines? The inviting and informative content? Through-the-roof conversion rates? Yes! An effective digital marketing in McAllen email campaign comprises several well-crafted components; one of the most critical ones is your call-to-action (CTA). If your business functions locally, the CTA you end your emails with... read more


2024 Trends from Our Digital Marketing Agency in McAllen

Let’s say you’re on your phone one day, and you happen to catch the latest video trend on TikTok – it’s hilarious, and there are ways your business can get involved. So, you brainstorm for a couple of days, spend an afternoon putting your video together, and finally find the time to upload. Your video... read more


Does Email Marketing Really Work?

As a business owner, you actively seek out some of the most effective ways to reach an audience, connect with their needs, and drive your growth. In doing so, you may have run into the mysterious world of email marketing – a powerful marketing tool for businesses around the globe. At Imagine It Studios, we... read more


3 Important Email Marketing McAllen Automations for Your Business Pt. 2

There are tons of great options for email marketing out there that we listed and all of them have a customer journey map or option. While there are a ton of great customer journeys we can dive into – our team has found that these 3 are always the mainframe when starting your email marketing. ... read more


3 Important Email Marketing McAllen Automations for Your Business Pt. 1

Email Marketing is one of the most important strategies for your e-commerce business. Whether you are a small business selling online or an established brand looking to dominate the online world - email marketing is your key to not only retaining customers but creating that customer experience that will drive sales.   But first…. What... read more


Boost Your Sales Using Digital Native McAllen Advertising Online

Social media platforms have been saturated with countless posts and videos. It can be challenging for your customers to find your service or product in the endless sea of information on social media. If it is increasingly difficult for your business to be found, it might be time to start native advertising in McAllen. What... read more


Review the Ultimate Digital McAllen Marketing Spring Checklist

It’s springtime, which is the perfect time to do a little spring cleaning and update your digital marketing plan for your business! If you’ve never made a marketing plan before, we highly recommend reaching out to our McAllen advertising and RGV web design team! We can help you strategize, compete locally, and get seen faster. ... read more


Don’t Miss Out on these Social Media Trends in 2022!

Social media has taken the world by storm! If you are a small business owner in need of social media exposure, our social media marketing team in McAllen is happy to help! By using the latest trends in 2022, your small business will have optimal exposure and greater customer engagement. Engage with Large Audiences on... read more


3 Ways to Transform Your Website from Doable to Clickable

Your website is an essential tool for your business. Even so, having a site is not enough. If you want your website to entice customers to click on and return to, you need to work with our McAllen marketing web design and development team. A website ensures your customers have a place to shop for... read more


3 Tips on Writing a Good Meta Description

Are you trying to improve your business's digital marketing in McAllen? How about your Google ranking? While social media and a website are great assets to have, your business can be accessible to more people in your area. This is where Search Engine Optimization (SEO) plays a big role. There are many elements incorporated in... read more


Client Spotlight: South Texas Bingo!

Imagine It Studios prides itself on supporting businesses by boosting their online presence. Some companies have a website, but these can get outdated if they are untouched for a while. Other times, a business will need a website that is updated regularly. We want to feature one of our clients who needed a new site.... read more


4 Reasons Why Email Marketing Is Essential During A Social Media Shutdown

On Monday, October 4th, we experienced a six-hour global social-media outage, causing a frenzy amongst businesses who rely on social media to connect with customers. According to Facebook’s vice president of infrastructure, Santosh Janardhan, the outage was caused by “...configuration changes on backbone routers,” which interrupted communication and halted their services. If you don’t want your... read more


The Difference Between Short-Term and Long-Term Marketing

Marketing is an essential part of business growth. Whether you own a restaurant or construction company, your overall marketing strategy should reflect your business goals. But one of the main misunderstandings we see among business owners involves the difference between short- and long-term marketing strategies. Let’s go over it briefly below. What is Short-Term Marketing?... read more


4 Reasons Many Consumers Abandon Their Cart Before Making an Online Purchase

One of the most frustrating things in e-commerce is when a customer is close to checking out in an online shop and then abandons their cart. This drawback is something that plagues many online businesses. In fact, according to Sleek Note, the average abandoned cart rate is 70%, with mobile users at a higher rate... read more


Why Your Business Should Utilize Retargeting Ads

Have you ever been on a website shopping for clothes, electronics, or something else, and then on another site, like Facebook, you spot those products or something similar in an ad? If so, did you think to yourself how much of a coincidence it was? Well, when that happens, it isn’t a coincidence. It’s called... read more


An Effective Content Marketing Strategy: 3 Takeaways to Make Yours Succeed

For the layperson, content and content marketing may mean the same thing. But if you’ve been in the industry as long as we have, we can tell you without a doubt that this isn’t true. Writing for the sake of it and posting on your business’s website is a chore that will bear no fruit.... read more


Business During COVID-19: Why Digital Marketing is so Important Right Now

Due to recent world events, countless people in the Valley are staying at home to keep safe, as they should be. For many business owners, though, this period has been one that’s tough, to say the least. With many people avoiding crowds and in-person shopping, small- and medium-sized businesses are taking a hit, especially if... read more


Take Advantage of a Digital Marketing Campaign After Reopening Your Business!

We’re living in strange times, to say the least. We’re sure that many of you small- and medium-sized business owners were just itching to reopen after so many weeks of having to stay closed due to the COVID-19 pandemic. Well, the great news is that the time has come to reopen your doors! If you’ve... read more


How You Should Adjust Your Marketing Plan During the COVID-19 Pandemic

The last few weeks have been rough on small- to medium-sized business owners. The COVID-19 pandemic and subsequent stay-at-home orders to keep us all safe have caused a large downturn in shopping. Many businesses, however, have adopted curbside service and online shipping. If your business has hit a snag but is still operating, then it’s... read more


To Rank High, You Need to Love SEO

Search engine optimization, or SEO, is just one of the many gears in the clock that makes digital marketing a haven for creativity and brainstorming. It’s what helps your website rank well on Google and other search engines and allows for you, as a business owner, to take the bull by the horns and grow... read more


3 Mistakes That Can Really Hurt Your Digital Marketing Campaign

A company’s digital marketing presence is its most valuable asset. It’s what keeps the site relevant and lively on top of being easy to access and navigate. Digital marketing in 2020 will more than likely see a few substantial changes, but let’s face it, this happens every year! If you’re planning on tackling your company’s... read more


3 Social Media Tips You Should be Following to Remain Headstrong in 2020

Social media has grown to become an unstoppable giant over the last several years. It seems that everyone and their grandmother has a social media account these days on at least one of the three giant social titans: Facebook Twitter Instagram With the constantly growing popularity of social media in our lives, it’s no surprise... read more


3 Digital Marketing Trends That Will Continue Dominating in 2020

Goodbye 2019, hello 2020! If you’re excited for the dawn of a new decade, then you aren’t alone. At Imagine It Studios, our team of wordsmiths, social media gurus, and detail-oriented web designers can’t wait to see what the new year and decade holds for digital marketing. The industry has changed so much over the... read more