Let’s face it, digital marketing in McAllen is slowly becoming just “marketing.” Gone are the days of relying heavily on television, radio, and newspaper ads. Now, you have commercial giants plastering their ads all over social media and millions of websites. If you are a small-to-medium-sized business owner, you’re probably wondering how you’ll be able... read more
As the leading digital marketing agency of McAllen, our company knows the ins-and-outs of creating a solid and long-lasting digital footprint for our clients. Whether we’re creating a marketing plan for a small business or a campaign to generate leads for a medium-sized company, we’ll always give 110%. Although we offer many services, with each... read more
In digital marketing, we’re always aiming to encourage as much engagement as possible through various social media channels on behalf of our clients. But, as with any industry, times and techniques change. And when they do, we’re always ready to adapt. You can imagine our excitement when social media giant Instagram announced a new feature... read more
If you’re a small business owner who also happens to be handling your company’s social media accounts, then you’re well aware of how tough it can be to juggle both responsibilities. Now imagine you’re dealing with a social media crisis. A customer isn’t happy with your product and is taking to Facebook, Twitter, or Instagram... read more
In a previous piece, we went over three content marketing tips that, when done right, will help you easily generate sales leads in 2019. We figured that we had a little more to tell, so we’ll be going over three more! Although we’re already in March, it’s never too late to change your ways if... read more
If you found that your content marketing efforts yielded little to no results in 2018, then now is the time to make a change. Although we’re already a month into the new year, it’s never too late to step back and create a plan of action to make your content marketing outlook a great one.... read more
Web Design can be a tricky game to master. Many people think it’s just a matter of throwing together a few elements, but so much more thought goes into it than that. Here at Imagine It Studios, our web design process is simple, to-the-point and, most importantly, beneficial to our clients. Clear Optimization to Generate... read more
Competition in the tech world is fierce, and one update on your favorite app could be the difference between gaining and losing countless users. Today we will discuss Snapchat, the social media phenom that refuses to quit, and how they are staying alive by keeping their finger on the social media pulse. Recently, Snapchat reported... read more
Perlis Wellness Center is an upscale medical spa in Chicago that was in dire need of a website that perfectly highlighted and reflected their incredible reputation. There also had to be an emphasis on appealing the new style to the company’s sophisticated clientele. Creating a website that reflected who they are was the center’s primary concern... read more
Let’s say that you own a small coffee shop located in the heart of your city. Your ads posted on social media enable you to drive your customers to your website and allow them to purchase merchandise online. Oftentimes, regular ads drive people to your website, but for whatever reason, the action stops there. There... read more
With digital marketing constantly evolving, it can be tough deciding how to best go about adopting new ways to help your business keep up with competitors. One method that’s proven to work is either creating or updating your website. Web development is just one of the many important steps in a successful digital marketing campaign,... read more
Instagram has come a long way since it launched in 2010. What started as a platform for photos has turned into the social media platform for business accounts. When Instagram Stories was launched in 2016, it was evident that they were making a jab at Snapchat. The platform has since grown with each update, the... read more
June 30th is International Social Media Day! Social Media has changed the way we look at people, businesses, and their brands. The way it affects us and the world around us since its inception is astounding, and on this day we celebrate it for so many reasons! Social Media and its Impact Connecting the world... read more
If you’re a small- to medium-sized business owner who happens to own a website for your company, then you’ve already taken that very first important step to setting your permanent digital footprint! If you’re using social media to get your company’s name out there, then good on you! You’ve taken that second step. But how... read more
It seems like everyone is on social media these days! Whether it’s Facebook, Instagram or Twitter, different people have been engulfed in other people’s lives, comments and keeping up-to-date on the latest and greatest of new things. That’s why it’s crucial for businesses to stand out amongst the masses. But how should you do it?... read more
Explore McAllen can best be described by McAllen’s Retail and Business Development Director, Rebecca M. Olaguibel. “Explore McAllen is the best way to keep up with all of the fun and excitement happening in the city.” As you can imagine, a city that’s always on-the-go will surely have a spurring nightlife, concerts, community events and... read more
With 2.77 billion social media users in the world, everything and anything can go viral. One bad review can spiral into a giant snowball of bad publicity, leaving your business with one-star ratings that can take a toll on your reputation. Social media reviews can be intimidating and even daunting, leaving businesses wondering if they... read more
Attorney Omar Ochoa has built a well-established reputation of honesty, straightforward litigation practices and integrity when it comes to protecting the rights of his clients. This is proven by him having taken on successful cases against large corporations and entities in the past that resulted in over $1 billion in combined awards for his clients.... read more
We’ve all been there: you’re watching a video that looks more like the Blair Witch Project because of how shaky it is, and then you get that uncomfortable knot in your stomach that makes you feel queasy. Shaky footage is a common amateur mistake in the social media world that can jeopardize the enjoyment of... read more
Taco Palenque’s “Big Sabor” (translation: big flavor) has helped them grow from a small independent restaurant in Laredo, Texas to one that has locations across South Texas, including San Antonio, Houston and the Rio Grande Valley. But when it came to their website, the flavor tended to leave a bad taste in their visitors’ mouths.... read more
Let’s cut to the chase. You want to learn how to make videos but don’t have a fancy DSLR 4K camera or a $400 crane stabilizer. We’re going to let you in on a secret: you don’t need all of that elaborate stuff to create a great social media video! In fact, some of our... read more
A new year, a fresh new set of rules and updates for social media! 2017 was a whirlwind of controversy, blunders and great successes in the world, and we all probably found out the juicy details about all of them by simply logging into our Facebook accounts. Facebook is the biggest contender in social media... read more
If you noticed a slight change while browsing your Instagram feed during the past week, it was silently upgraded. Most of us noticed the change because a few icons looked a bit different, but it was more than just that (which we’ll get into more detail below). Instagram has been releasing plenty of upgrades lately.... read more
With the holidays coming up and countless sales sure to hit everywhere, is your social media game ready? According to Twitter Business, 52% of consumers take to Twitter to discover, research and purchase products. This increases the chance of users tweeting about their holiday purchases and giving your business great exposure. If you’re currently brainstorming... read more
Videos are everywhere these days; on our Facebook feeds, in Snapchat and Instagram Stories. While most people are uploading their videos and stories, the truly fearless are using Facebook Live. This feature is a glorious step forward for video. It allows influencers and businesses to showcase fun and exciting moments that can interest anyone. Going... read more
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