Social media has taken the world by storm! If you are a small business owner in need of social media exposure, our social media marketing team in McAllen is happy to help! By using the latest trends in 2022, your small business will have optimal exposure and greater customer engagement. Engage with Large Audiences on... read more
Your website is an essential tool for your business. Even so, having a site is not enough. If you want your website to entice customers to click on and return to, you need to work with our McAllen marketing web design and development team. A website ensures your customers have a place to shop for... read more
Our talented team at Imagine It Studios is brimming with the spirit of thanks, and as such, we would like to give a tribute to our founder and CEO, John King! Thank You From Our Web Department Our McAllen web design team works hard year-round to ensure your website is efficient, beautiful, and represents your... read more
Are you trying to improve your business's digital marketing in McAllen? How about your Google ranking? While social media and a website are great assets to have, your business can be accessible to more people in your area. This is where Search Engine Optimization (SEO) plays a big role. There are many elements incorporated in... read more
Imagine It Studios prides itself on supporting businesses by boosting their online presence. Some companies have a website, but these can get outdated if they are untouched for a while. Other times, a business will need a website that is updated regularly. We want to feature one of our clients who needed a new site.... read more
On Monday, October 4th, we experienced a six-hour global social-media outage, causing a frenzy amongst businesses who rely on social media to connect with customers. According to Facebook’s vice president of infrastructure, Santosh Janardhan, the outage was caused by “...configuration changes on backbone routers,” which interrupted communication and halted their services. If you don’t want your... read more
At Imagine It Studios, we pride ourselves on helping businesses with their online presence and improve their web design. Our talented team utilized their skills with one of our latest clients, Polar Air. We created a site that implemented better web design to highlight Polar Air’s mission and services. Read our previous blog to learn... read more
Brand awareness includes building a rapport with your current followers, posting consistently to stay on potential customer's minds, and being mindful of what your followers say about your products and services. Today, social media marketing is necessary for businesses who want to expand their presence online. Our social media strategists at Imagine It Studios want... read more
Whether you’re an established business looking to conquer the digital world or a brand-new company looking to establish your credibility online, having a website is a crucial part of branching out and building your reputation. While there are several things to consider when building a website, such as its design and how you plan to... read more
Marketing is an essential part of business growth. Whether you own a restaurant or construction company, your overall marketing strategy should reflect your business goals. But one of the main misunderstandings we see among business owners involves the difference between short- and long-term marketing strategies. Let’s go over it briefly below. What is Short-Term Marketing?... read more
If you aren’t living under a rock, then chances are you’ve seen celebrities pitching a product of some sort. Nowadays, this strategy extends beyond celebrities, and “influencers” are getting in on the action. You can find influencers all over social media, and companies are hiring them to showcase their brands. And, with many companies doing... read more
Web development is so much more than throwing together the perfect design and some images. You’ll need to consider the type of content that’ll best express what your company is about, how that content will get you ranked high on Google with search engine optimization (SEO), which types of photos/videos will be appropriate to push... read more
One of the most frustrating things in e-commerce is when a customer is close to checking out in an online shop and then abandons their cart. This drawback is something that plagues many online businesses. In fact, according to Sleek Note, the average abandoned cart rate is 70%, with mobile users at a higher rate... read more
Social media can be a whirlwind of an experience if you’re trying to build your brand. When starting, it can be overwhelming if you have no idea what to post, when to post, how to engage with potential customers, how to respond to tough questions and comments, and how to elevate your brand. Businesses can... read more
How’s your business’s web presence? How’s it competing with the 30+ million small businesses in the United States? At Imagine It Studios, we have a game plan for every business we take as a client. This includes how we handle their web presence, web design, social media standing, and more. While these strategies work hand-in-hand... read more
McAllen has so many amazing businesses. Unfortunately, some of these have neglected to acknowledge the importance of having a strong web presence. You might be thinking that a simple Facebook account will suffice, but this is the wrong line of thinking to have. The Internet is a goldmine for opportunities in digital success. Websites... read more
Designing and building a website are not easy. Whether you’re looking to build an e-commerce, educational, brochure, or business website, how it’s done can affect your business’s credibility. Also, if your site isn’t user-friendly, mobile-compatible, quick-loading, or engaging, then your online growth can hit a snag. Here are five eye-opening statistics and solutions to help you... read more
Buckle up, business owners. Apple announced in 2020 that it would introduce a feature in a future iOS update allowing users to permit apps to track their activity. iPhone and iPad users will see a popup explaining that an app wants to track them, and app developers can use this popup to explain how user... read more
While social media might seem like the crown jewel of the online world, search engine platforms still reign supreme. In fact, in 2020, Google recorded nearly 2.3 trillion searches according to InternetLiveStates.com! That’s a whole lot of searches for products, answers, and general information. As you can imagine, online shopping makes up a huge bulk... read more
Social media has become a powerhouse of success for small businesses, and in 2021, making strides with your campaign looks good, but only if you utilize a few strategies. In a previous blog, we covered this topic at length and decided to extend that list with five more trends! Check it out below. Unique Content... read more
One of the biggest lessons we learned in 2020 was just how much of a role social media plays in our lives. With so many people staying home due to the pandemic, countless businesses were forced to focus on their social media presence to continue growing and making sales. With 2021 comes new trends in... read more
We all engage with each other on Facebook by clicking on articles, tagging friends and family, sharing videos and pictures, and by scrolling and liking posts. The more engagement your posts receive, the more visible your content and page will be. When others do the same with your posts, it keeps the ball rolling. It’s... read more
Not all tips and strategies are created equal. Some can decrease and/or limit your growth on social media! In worst-case scenarios, some frowned-upon strategies can even get you banned from social media giants like Instagram! As a digital marketing agency in McAllen, we’ve seen a few of these used on brands. We’ve even seen the... read more
Photography is the staple of social media. Every day, 300 million pictures are uploaded to Facebook and 95 million are uploaded to Instagram. With so many companies vying for consumer attention, how do you make your photos stand out? Whether you’re using a phone or camera, you don’t need an impressive or expensive setup to... read more
Have you ever been on a website shopping for clothes, electronics, or something else, and then on another site, like Facebook, you spot those products or something similar in an ad? If so, did you think to yourself how much of a coincidence it was? Well, when that happens, it isn’t a coincidence. It’s called... read more
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