How We Quadrupled Explore McAllen’s Social Media Presence!


Social media is a powerhouse in the marketing field. We’re almost always on our phones, tablets, laptops, desktops, etc., so screen time is at an all-time high. Now, with more and more of us at home because of the COVID-19 pandemic, there’s been a huge increase in content creators, videographers, and people using their creativity... read more


Putting it Bluntly: A Few Unique Ways Big Name Companies Have Used 4/20 Advertising

Putting your blue or red views aside, the United States has been steadily transforming into the land of red, white and green. North American marijuana sales totaled $6.7 billion in 2016, and in 2017, Colorado’s sales held steadily, topping $100 million for the eighth consecutive month. With nine states already making it legal to light... read more


The Empire of Nerds: Why I’d Rather Not Travel to a Galaxy Far, Far Away with My Coworkers

I love my job. I really do. Digital marketing is the best thing that’s happened to the tech industry in a long time. I also love my coworkers. I look forward to seeing them each day and they make my work environment one to be envied by many. But then in December of 2016, something... read more


Knowing the Best Time to Update Your Website

Has it been ages since you updated your business website? Although it can seem like an inconvenience, updating your site can help your business reach a broader clientele, garner credibility and allow you to efficiently utilize social media. But how do you know when it’s time? Below, you’ll learn the importance of updating and when... read more


If You Can’t Buy it, Kill It – Part 2: Instagram’s New Twist on Live Streaming

From our last post about Instagram and Facebook taking on Snapchat, it’s no surprise that the former is at it again, but this time, upping the ante with its new feature of live streaming. Following Facebook’s (its parent company) lead, Instagram will let you broadcast video within Instagram Stories in real time. The biggest twist... read more


5 Social Media Tips That Can Have People Noticing Your Business

Social media is a black hole of businesses, entertainment and news outlets reaching for our attention at all times. This endless tug of war for likes, retweets, shares and follows can seem daunting to any new business owner. Set your worries aside because we’ve put together five important tips that can help businesses garner likes,... read more


Oh, Snap: Snapchat is Releasing Spectacles!

With over eight million video uploads and 100 million people accessing Snapchat daily, the social media giant has blown up the industry’s game. Launched in 2011, Snapchat allows users to add captions, drawings and filters to videos and photos – which can be viewed for a maximum of 10 seconds – before they’re automatically erased.... read more


If You Can’t Buy it, Kill It: A Look at Instagram’s Newest Controversial Feature

The social media world is buzzing about Instagram unveiling its newest feature: “Instagram Stories”. This new feature allows users to share as much as they want throughout the day with photos and video clips that disappear after 24 hours. They also won’t appear on profile grids or feeds. Your stories can now be brought to... read more


General Dentistry Centers: A Beautiful Website That Will Make You Smile

Around 30 to 40 million Americans avoid visiting a dentist out of anxiety and fear. In order to break this stigma, General Dentistry Centers came to us with one mission: update and make their website reflect the friendly and professional atmosphere that has made them so successful. We were more than happy to take on... read more


Beauty Online: Looking at the New Uptown Medical Wellness & Anti-Aging Center Website

What do weight loss and feeling great have to do with websites? Our perception of beauty is always changing, and so are website designs. With constant change in beauty standards, online design is no different. A website that worked in 2010 won’t be able to stand up to a new, sleek design in 2016. It’s... read more


The Tweeting Takeover: How to Handle the Twitter Universe

There’s a popular blue bird that’s taking over how interactions with clientele are handled. Twitter is a big social media network of 140-character-filled statements that can bring your business visibility and generate online buzz. These online tweets are critical for sharing information and connecting you with your audience. The network averages an astonishing 320 million... read more