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Constructing Clout: Building Business Leads Online

The beautiful thing about the Internet is that consumers have access to so much data with just a few keystrokes and a click. With that kind of power, a consumer has the ability to make extremely informed decisions when it comes to making purchases.

Finding leads online is equal parts getting noticed and being listened to. Let us help put you on the map.

At the Forefront

Owning and running a business can either work for or against you. Like any form of marketing, getting seen matters and we want you front and center. According to a recent study, 94% of business buyers do some kind of online research. 77% turn to Google for a search while 84.3% check the company website. 41% of buyers also make an effort to check out online reviews.

Content is King

The bottom line is that online clout matters. The higher your business ranks on Google, the more eyes you grab. This eventually results in more leads, and once you get those eyes on the page, give them the information they need. The goal is to make your brand recognizable by creating a premier destination for information about your product.

So, how do we go about doing that? Along with optimizing for SEO, custom content has quickly become the top method for setting yourself apart from other online ventures. In order to get customers to find your site, be more than a pretty face.

Custom content gives a consumer something to think about, answers their questions and piques their interest. Content will influence the conversation and allow you to control the story about your business and its services.

Staying Informed

No matter the industry, information is power. As consumers become more informed, you need to be able to meet their demand for information. Building an archive of digital content not only populates your site, it also informs the buyer throughout the purchasing process.

Imagine Where You Can Be

At Imagine It Studios, we understand the power of clout and content. With comprehensive SEO and content packages, we make sure you’re more than seen. We know you need to be listened to as well. If you want to learn more about how we can help set your business apart from competitors, check us out online or give us a call at 956.687.1521.

 

Kristian Limas:
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